Top 5 Social Apps Performance in Turkey Q2 2022

The second quarter of 2022 showcased notable performance metrics for the top 5 social apps in Turkey, with data sourced from Sensor Tower.

TikTok experienced an interesting quarter. Weekly revenue fluctuated, peaking at approximately $293K at the end of March and tapering off to around $223K by the end of June. Weekly downloads remained strong, with a peak of 297K in early June. Active user numbers steadily increased, reaching over 31.6M by the end of the quarter.

Instagram showed a more stable trend in active users, climbing from 34.7M at the end of March to 37.2M by the end of June. Weekly downloads saw a significant spike, particularly in early June, reaching 365K. Revenue, however, remained relatively modest, peaking at around $2K in the final week of June.

Facebook also demonstrated consistent growth in active users, increasing from 35.1M to 37.2M throughout the quarter. Weekly downloads were relatively stable, hovering around the 140K mark. Revenue showed a gradual increase, peaking at approximately $22K in the last week of June.

X had a steady number of active users, maintaining around 14M throughout the quarter. Weekly downloads saw a notable surge in the last week of June, reaching 176K. Revenue remained minimal, consistently under $100 per week.

Litmatch—Make new friends displayed varying trends. Weekly revenue was relatively stable, peaking at around $15K. Downloads saw a significant increase towards the end of the quarter, reaching 76K in the last week of June. However, active users saw a slight decline, ending the quarter at about 160K.

For more detailed insights and data, visit Sensor Tower.